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FIRMA-LAUNCH-OPS-v1.0

Ignition
Sequence

The architecture is designed. The entities are mapped. The protocols are defined. This is the execution plan — the actual moves, in actual order, with actual people, properties, hires, and milestones. Everything that can run parallel runs parallel. Day 1 is not preparation — Day 1 is execution.

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Three Phases.
One Sequence.

This is the execution order. Phase 1 fires Day 1 — everything that can run parallel runs parallel. Phase 2 compounds. Phase 3 scales into the network state.

Phase 1
Ignition
Everything fires at once.
Days 1–30
Key Moves
  • Clear all debt — hardship relief, former expenses, travel reconciliation
  • Retain lawyers — multi-jurisdiction, trust, family office counsel
  • Hire Chief of Staff — first hire, force multiplier for everything
  • Hire CPO + COO — cultural architect + operational backbone
  • Initiate all 4 properties — Dallas Crespi, PR Recinto Sur, SF Four Seasons, Dubai
  • Issue engineering RFPs — Firmamint on OP Stack, LightCI brief
  • Activate Roca Bank + Bosonic — settlement + banking infrastructure
  • Engage design firm — brand, product design, office buildouts
Day 30 Checkpoint
  • Debt cleared. Lawyers retained.
  • Family office engaged. Entities finalized.
  • CoS operational. CPO + COO hired.
  • 3+ engineers in pipeline. RFP issued.
  • Mintware EIN obtained.
  • All four properties initiated.
  • Roca and Bosonic engaged.
  • Design firm engaged. Family trip scheduled.
  • Spine, first builders, legal backbone, property pipeline — all moving.
Phase 2
Acceleration
The machine starts producing.
Months 2–3
Key Moves
  • CoS Machine — all lanes tracked, blockers cleared, rhythm set
  • CPO Machine — lanes defined, reporting live, hiring pipeline flowing
  • COO Machine — insurance, visas, SOPs, jet program, concierge
  • Properties close — families moving, offices building out
  • Engineering ships — Firmamint testnet, Embodimint, 1ACCORD v1
  • Seedbase launches — Foundation money flowing to missions
Month 3 Checkpoint
  • Full leadership team operational.
  • Steward Suite established across all entities.
  • Engineering team of 5+ shipping code.
  • Properties in closing or closed.
  • Agentic Recruiters + Onboarders active.
  • Partnerships producing — grants, contributors.
  • Team, properties, products — all compounding.
Phase 3
Scale
Network state goes live.
Quarter 2+
Key Moves
  • NS Simulator — governance simulations, citizenship scenarios, deployment zone eval
  • 1ACCORD Marketplace — Tier 1 human↔agent, then Tier 2 agent↔agent
  • Syndicate first deals — land via SRI + LiquidAcre, sovereign infrastructure, IP
  • Seedbase → Missions — Foundation money to missions, deployment zones
  • Sowing Protocol — protocol fees, ERT holders earning, treasury compounds
The Flywheel
  • Properties secured → families settled → team focused
  • Seedbase live → Foundation money → missions → deployment zones
  • 1ACCORD marketplace → protocol fees → Sowing Protocol → treasury compounds
  • Syndicate deals → ERT revenue → investor conversion → more deals
  • NS simulator → sovereign demos → nation-state partnerships
  • Each lane feeds the others. The system becomes self-reinforcing.

Eight Parallel
Lanes.

Everything falls into one of eight lanes. Each runs simultaneously. Each has dependencies — but most are internal, not cross-lane.

Lane 1
Clear the Decks
Hardship relief, former expenses, debt clearance.
Lane 2
Legal + Family Office
Family attorneys, trust lawyers, entities.
Lane 3
People + Culture
CoS, CPO, COO, S-Suite, hiring pipeline.
Lane 4
Operations
Insurance, visas, SOPs, jet, concierge.
Lane 5
Properties + Family
Dallas, PR, SF, Dubai. Family services.
Lane 6
Engineering
Mintware EIN, RFP, protocol + AI + NS eng.
Lane 7
Partnerships
Roca Bank, Bosonic, grants, contributors.
Lane 8
Product + Design
Design firm, Creative Dir, Product, Marketing.

Day 1 Is Not
Preparation.

Eight lanes fire simultaneously. What can run parallel runs parallel.

⬡ Lane 1 — Clear the Decks
Hardship Relief
Day 1 · No deps
Clear personal debt for founding team — medical bills, back rent, credit cards. People running at full speed don't have collection calls.
Day 1
Former Expenses
Day 1-5
Settle outstanding expenses from prior operations. Pay former vendors. Clean the books.
Day 1
Travel Reconciliation
Day 1-7
Finalize reconciliation with travel agent. Clear outstanding balances.
Week 1
⬡ Lane 2 — Legal + Family Office
Family + Trust Lawyers
Day 1-3
Retain family attorneys and trust lawyers immediately. Dallas-based firm with multi-jurisdiction experience (WY, Cayman, Nevis, PR, UAE).
Day 1
Family Office Layer
Day 3-14 · Needs: Lawyers
Engage management firms — wealth coordination, tax optimization, insurance, property management. Not Firma Labs — personal infrastructure supporting the people who run Firma.
Wk 1-2
Entities + Tranches
Day 5-21 · Needs: Lawyers
Finalize remaining entities. Move tranches into appropriate jurisdictions per the legal architecture.
Wk 1-3
⬡ Lane 3 — People + Leadership
Day 1-10 · First Hire

Chief of Staff

Force multiplier for everything. Manages Curtis's calendar, prioritizes incoming, coordinates across all lanes. Hire first — or pull someone trusted in immediately.

Day 7-21 · Second Hire

Chief People Officer

Cultural architect. Defines lanes and reporting. Builds hiring pipeline. Employee brand and ERT participation model. Search starts Day 1. Hire by Week 3.

Day 7-21 · Parallel

Chief Operating Officer

Insurance, golden visas, SOPs, expense systems, jet program. COO's first hire: Assistant to COO — travel agents, expense cards, cars, homes.

Day 14-30 · S-Suite

Steward Suite

Each entity gets a Steward. Wes serves as a Foundation Steward (not the vision leader). Will not lead sovereign meetings or governance.

⬡ Lane 6 — Engineering

Engineering doesn't wait for the CPO. Start recruiting engineers Day 1. Direct outreach, network referrals, recruiter engagement. Issue an RFP while filing an EIN while interviewing an engineer.

Mintware EIN
Day 1-7 · Needs: Legal
Get Mintware its EIN. Formalizes the entity building Seedbase, LP infrastructure, reputation, Firmamint attestation.
Day 1
RFP: Firmamint
Day 1-14
Issue RFP for Firmamint on Optimism with LightCI integration. Agentic layer, Embodimint, 1ACCORD foundation. Vendor selection by Day 21.
Day 1
Protocol Engineer
Day 1-21 · Bosonic
Core Mintware/Firmamint engineer. Owns Embodimint, Fragmint, 1ACCORD registry. Source from Bosonic network. Don't wait for CPO.
Wk 1-3
AI Engineer
Day 7-30
Agentic systems — Steward agents, marketplace, AI concierge, recruiting, People Science.
Wk 1-4
NS Engineer
Day 7-30
Governance modules, citizenship systems, network state simulator, deployment zones, sovereign infrastructure.
Wk 1-4
⬡ Lane 5 — Properties + Family
Dallas · Day 1

Crespi Estate — $64M

5619 Walnut Hill Lane. 27,092 sqft, 15.687 acres. 1938 French chateau. Ballroom, Art Deco bar, wine cellars, 19-seat theatre.

Use: Family residence + embassy + Foundation meetings.

Puerto Rico · Day 1

255 Recinto Sur — $4.5M

Old San Juan. 8,379 sqft. Rooftop terrace with San Juan Bay views.

Use: Family R&E + PR office + Act 60 base.

San Francisco · Day 1

Four Seasons Residences

Family + tech hub + partner meetings.

Dubai · Day 1

Dubai Complex

Family resort + sovereign embassy + engineering office. Gulf SWF access, golden visa.

Family Trip — Dallas + PR

Within 30 days, organize a trip with all families. Walk the Crespi Estate. Stand on the Recinto Sur rooftop. Connect and dream together. Opt-in. No pressure. But make it real.

⬡ Lane 7 — Partnerships
Roca Bank
Day 1-14
MoF banking arm. Reserve custody. RWA trading. Roca can hold both physical and digital assets internationally — activate immediately.
Day 1
Bosonic
Day 1-14
ATS settlement. Real-time settlement. Integrate with PIF and Syndicate. Source Mintware engineer from Bosonic network.
Day 1
RFP Announcement
Day 7-14
Announce Firmamint RFP. Signal to market. Attract vendors, contributors, talent.
Wk 1-2
⬡ Lane 8 — Product + Design
Design Firm
Day 1-14
Engage top design firm. Brand identity, visual systems, office design.
Day 1
Creative Director
Day 7-30
In-house or embedded. Every output communicates Firma's sovereign identity.
Wk 1-4
Head of Product
Day 14-30
Labs product lead. Roadmap, UX, feature prioritization.
Wk 2-4
Head of Marketing
Day 14-30
GTM strategy, brand messaging, content, sovereign outreach.
Wk 2-4
⬡ Lane 4 — Operations (as COO arrives)
COO Immediate
Insurance + Benefits
Health, life, disability, dental, vision. Golden visas. Competitive with top-tier tech.
COO Immediate
SOPs + Expenses
Expense platform. Corporate cards. Approval workflows. Auto-categorization.
COO Immediate
Travel + Mobility
Private jet program. Travel agents. Cards. Cars at all locations. Homes at all hubs.
Month 2
Concierge + Envoy
Agentic-powered, human-backed. Meetings, transport, booking. Opt-in family assistants.

The Machine
Starts Producing.

Parallel efforts compound. Engineering at 5-8 people. CPO has lanes. COO has ops live. Partners activated. Products shipping.

01
Engineering Team

Seedbase underway. LP infrastructure started. Embodimint in dev. 1ACCORD registry foundation. Contributors joining via EIR.

02
CPO Machine

Lanes defined. Reporting live. Hiring pipeline flowing. Employee brand deployed. Agentic Recruiters and Onboarders active.

03
Operations Live

Insurance active. Golden visas in process. SOPs published. Expense system deployed. Jet program operational. Concierge answering.

04
Partners Active

Roca: Reserve custody live, RWA trading operational. Bosonic: ATS integrated with PIF and Syndicate. Grants issued through Sowing Protocol 20% Ecosystem allocation.

05
Design + Offices

Design firm building all locations. Brand extends digital to physical. Product and Marketing leads operating.

06
Firmamint Vendor

Building on Optimism. LightCI integration. Agentic layer, reputation, 1ACCORD in dev. Target: testnet end Month 3.

Network State
Goes Live.

Technical infrastructure meets sovereign vision. Everything from Months 1-3 compounds.

Network State

NS Simulator

Governance simulations, citizenship scenarios, economic modeling, deployment zone evaluation.

Foundation

Seedbase → Missions

Launch Seedbase. Foundation money to missions. Research deployment zones — physical territories where the network state manifests.

Technical

1ACCORD Marketplace

Tier 1 (human↔agent) then Tier 2 (agent↔agent). Protocol fees. Sowing Protocol. ERT holders earning.

Capital

Syndicate First Deals

PIF and Syndicate execute — land via SRI + LiquidAcre, sovereign infrastructure, IP. Roca on-ramps. Bosonic settles.

Every Need.
Every Lane.

LaneNeedStartOwner
Lane 1: Clear the Decks
$Hardship reliefDay 1Curtis + CoS
$Former expensesDay 1Curtis + CoS
$Travel reconciliationDay 1CoS
Lane 2: Legal + Family Office
LegalRetain lawyers (multi-jurisdiction)Day 1Curtis
LegalFamily office management firmsDay 3Curtis + Lawyers
LegalFinalize entities + tranchesDay 5Legal Counsel
Lane 3: People + Culture
HireChief of StaffDay 1Curtis
HireChief People OfficerDay 1Curtis + CoS
HireChief Operating OfficerDay 7Curtis + CoS
HireAssistant to COOCOO+1COO
CPOLanes + reporting + employee brandCPO+1CPO
S-SuiteEstablish Steward SuiteDay 14Curtis + CPO
Lane 4: Operations
COOInsurance + golden visasCOO+1COO
COOSOPs + expense system + jetCOO+1COO
OpsConcierge + envoy systemsM2COO
Lane 5: Properties + Family
PropDallas — Crespi ($64M)Day 1Family Office
PropPR — 255 Recinto Sur ($4.5M)Day 1Family Office
PropSF — Four SeasonsDay 1Family Office
PropDubai — Resort + EmbassyDay 1Family Office
FamDallas + PR family tripDay 14CoS
Lane 6: Engineering
EntityMintware EINDay 1Legal
RFPFirmamint on OP + LightCIDay 1Curtis
HireProtocol engineer (Bosonic)Day 1Curtis
HireAI engineerDay 7Curtis → CPO
HireNS engineerDay 7Curtis → CPO
BuildSeedbase + Embodimint + 1ACCORDM2Mintware
BuildNetwork state simulatorQ2NS Engineer
Lane 7: Partnerships
PartnerActivate Roca BankDay 1Curtis + MoF
PartnerActivate BosonicDay 1Curtis
RFPRFP announcementDay 7Curtis
GrantsLabs + Seedbase grantsM2Foundation
Lane 8: Product + Design
DesignEngage design firmDay 1Curtis + CoS
HireCreative DirectorDay 7Design Firm
HireHead of ProductDay 14Curtis → CPO
HireHead of MarketingDay 14Curtis → CPO
BuildOffice buildouts (all locations)M2Design Firm

Clear the weight.
Hire the team.
Build the machine.
Everything at once.

Day 1 is not preparation. Day 1 is execution. Eight lanes, all parallel. The only things that wait are the things that literally cannot start until something else finishes.